The General Data Protection Regulation (GDPR).
The GDPR effectively replaces the Data Protection Directive (DPD) introduced in 1995 and is considered as much stronger than the Data Protection Directive (DPD).
The GDPR will facilitate the expansion of digital transformation by providing certainty to business organisations and also puts the customer back in control over his or her personal data.
GDPR means businesses can engage with customers within a properly defined legal context.
Read more about our updated 2020 GDPR policy here.